Creative solution: the final custom made logo design combines abstract colour geometric icon, which can be used on its own or as a supporting visual, and sans-serif all capitalized typefaces wordmark. The icon represents an abstract letter T (initial letter of the company name), a hand (reference to something tangible, something one can touch), or a grabber (meaning automation for e-commerce which the client deals with) holding a pixel (reference to web and digital domain).
Logo variations to be used in different contexts
Visual exploration via sketching
Logo icon exploration
Grid and secondary graphic elements for visual branding
